How to Organize your Wedding Venue Open House
Once upon a time, the Wedding Venue Open House was a rare beast. Many venues are extending their doors and trying their best to give potential wedding couples a pleasant time in today’s age of photographs and social media videos. And, for the astute and resourceful Event Directors, the open house is a highly effective sales tool. In today’s article, we‘ll teach you how to have the best wedding venue open house ever.
Contents
How to organize your wedding venue open house
Don’t be too simple
Don’t plan a typical bridal event; instead, give it you’re all! Turn it into an engaging experience for couples by demonstrating what it’s like to host a wedding at your location. Request that your guests dress up, serve beverages and snacks, and make your engaged couples feel like they’re on a great date night.
Choose a good day
The most common time of year for wedding festivities is during engagement season (January-March), with Sunday being the most preferred day. This is the finest moment to get ahead of the largest proportion of engaged couples, but it is also the most competitive period. Consider a sophisticated evening celebration on Thursday or Friday if you wish to commemorate your big opening this time of year.
Choose a period of the year when the weather will be ideal if you have an outside site. Do you have a magnificent garden? Choose a day when all of your flowers will be in full bloom. Remember that the location you pick is crucial to your success.
Creative
Consider your open house to be the ultimate fashion shoot. Make sure it promotes all of your venue’s best-selling characteristics and encourages your preferred suppliers to put their best foot forward. Couples will not only witness all of the incredible things your venue + vendor dream team can achieve, but if you make the event Instagram-worthy, you can guarantee they will share it on social media. In fact, you can offer your partners a hashtag to use and make an Instagram presence by picking a photo with that hashtag at random after the event!
Hire a photographer
Request that your preferred photographer attend early to dress up the location and photograph it so that you may utilize the photos in your own marketing. This item, if I’m being honest, is worth the entire open house. Not only will all of your vendors post the images on their websites and social media, but you can also submit them to some of the best wedding resources for a styled shoot.
Try something different
Perhaps you’ve considered having a photo booth for your event, but don’t stop there. Do something unique to distinguish your open house, such as organizing short interactive workshops on-site throughout the event. If you are unable to provide this service to individual couples, try offering it to the first 5-10 couples that purchase tickets or register. It not only catches the eye of potential partners but also makes them feel compelled to reply.
Use your favorite photographers for this, as a pro tip. Instead of merely sitting at the table and talking to the couples, this will provide your most trusted partners a unique chance to bond with each pair. This is a win for your photographer, venue, and engaged couple.
Give special offers
Give couples a reason to book their hotel. Offer a special discount to every pair that attends the event and books their tickets before a certain date. Perhaps you could rent the ceremony for free… or charge a higher rental fee… or provide a half-hour in-house bar.
Promote the event
Make sure you have enough time to publicize the event and enlist the assistance of the vendor team. Request that everyone participating make a social media “save the date” post, and urge everyone to do Instagram Stories and posts on the day. This is also one way to organize your wedding venue open house.
Decorations
To create a lively atmosphere, an open house wedding should incorporate decorations. The decor for the reception might be comparable to a typical wedding reception. Depending on the color scheme of the wedding, choose silk or fresh flowers. To adorn the reception area, arrange the flowers in beautiful vases. Tablecloths should be colorful or white, and the dishes should look elegant. On the guest bookshelf, display wedding and bridal pair images, as well as the couple’s engagement photos.
Food
At an open house reception, serve snacks and other simple dishes. A fruit and vegetable plate with many dipping possibilities is one of the meal ideas. A cheese platter and crackers are also available. Place the chilled meat on a serving platter. Place a tiny wedding cake on the table. A dish of cake is available to cut into and offer to visitors. If you cut into the wedding cake, visitors arriving at the end of the celebration will not be able to savor the entire cake. After all of the guests have left or when the wedding reception is done, save the wedding cake for a private celebration between the bride and groom.
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